Institute of Geography, Dimitrie Racoviţă St 12, 023993, Bucharest, Romania
The fall of the communist regime and the demise of the bipolar political order have been factors for the development of globalizing connections on the levels of the urban systems in Central and East-European states. The main social impact of this complex phenomenon is the expansion of the diffusion area for the products of global consumerism, which involves the development and the diversification of commercial services. Their localization is still a direct consequence of financial segregation; the determining agent for the degree of penetration of global consumer goods at a local level is the localization of banking investments. Considering this context, this article is correlatively analyzing localization and dispersion factors for financial (banks and banking units) and commercial services (malls, international networks of hyper- and supermarkets, restaurants etc.), having as case studies the Romanian urban system at a larger scale and its capital city at a micro scale.
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